Social Media for Business

Social Media for Business Online Training Course

100 minutes

The internet has changed our lives in more ways than one, especially when it comes to business. Where do the boundaries stop between personal and business communication? ¾ of the population in the developed world are using the internet on a regular basis making social media a key marketing tool. Did you know that over 90% of businesses have their own in‐house marketing department using social media for marketing? So far as your social media audience in concerned, 43% of people aged 20‐29 spend more than 10 hours a week on the internet and scrolling through social networking sites. 

This course will teach you how to use social media for business and drive traffic to your site/store. You will also gain an understanding of how social media techniques can be used and teach you how to develop and implement a social media strategy for your business. This course covers how best to use key social media platforms; Twitter, Facebook and LinkedIn from a business perspective.


Online Course Content

• Introduction • What is Social Media • Introduction to POST Methodology • Websites and Microsites • Facebook • LinkedIn • Twitter • Blogging • Video • Bringing it all Together • Is Social Media Worth It?

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