Search Engine Optimisation for Business

Now more so than ever, potential customers from across the world will be searching for products and services online ‐ and if they do not find their way to your website, you could be deferring them to one of your competitors! Imagine if your website could rank above your competitors’ on web searches such as Google. Using the correct search terms could convert your visitor traffic into revenue. When search engine marketing is done well it can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages. Making it easier for potential customers to discover your site.

The key is understanding what search engines need in order to help make this happen. This course will explain the proven techniques that will help you reach and maintain the number one results spot on search engines such as Google.